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Rolex Datejust Price Guide: New, Pre-Owned, and What Your Datejust Is Worth

How Rolex Datejust prices are structured by size, metal, bezel and dial — and how to work out what your Datejust is worth.

Market & Buying GuidesSeptember 28, 20263 min readBeyond Bezels

How much does a Rolex Datejust cost, and what is yours worth? The Datejust has the widest price range of any Rolex because it comes in so many sizes, metals, bezels, dials and bracelets. A steel model with a smooth bezel is the entry point. Rolesor (steel and gold), fluted white-gold bezels and full precious metal climb steadily from there. What a pre-owned Datejust is worth comes down to its exact reference, condition and completeness. This guide explains how to read those variables, so you can price one to buy or value one to sell.

For current trading ranges across Rolex's other core families, see our . This article goes deeper on the Datejust alone.

| Variable | Options | Price effect | |---|---|---| | Size | 28, 31, 36, 41mm | 36mm and 41mm are the most traded; the others serve different buyers | | Metal | Oystersteel, Rolesor (steel/gold), gold, platinum | Each step up in precious metal lifts the price substantially | | Bezel | Smooth steel or fluted gold | A fluted white-gold bezel adds a premium over a smooth one | | Bracelet | Oyster, Jubilee, President | Jubilee is often preferred on the Datejust; President belongs to gold models | | Dial | Standard, motif (palm, fluted), gem-set | Some motif dials trade at their own premium |

The current Datejust 36 and 41 use Rolex's calibre 3235, which has a power reserve of around 70 hours. Older references use earlier calibres, and they are priced as the older generation they are.

Rolex sets retail prices and revises them periodically. Popular steel and Rolesor Datejusts can be hard to find at retail, so pre-owned prices for sought-after configurations can sit close to, or above, retail. Less requested configurations often trade below it.

For real examples, our explains why that reference's market moved higher, and the live price sits on the . Our piece on the shows how a single dial can outrun its reference.

To value a Datejust, start with the six-digit reference on the case (between the lugs at 6 o'clock) or on the warranty card. The reference identifies the size, metal and bezel. Then assess:

A Datejust with papers and its original links, in unpolished condition, will always sit at the top of its reference's range. Our explains the process in more detail.

For a first Rolex or an everyday watch, the Datejust is one of the safest choices in the catalogue. It is versatile, water resistant to 100 metres, easy to service, and broadly liquid when you come to sell. The trade-off is that its sheer variety makes some configurations far more desirable than others, so choose carefully if resale matters to you. For more on the buying decision, read .

It depends on size, metal, bezel, dial and bracelet. Steel with a smooth bezel is the entry point, and Rolesor and precious-metal models cost progressively more. Live prices are in our .

It is worth what that exact reference trades for today, adjusted for condition, completeness and service history. Send the reference and photos for a .

The 36mm is the classic size; the 41mm wears more like a modern sports watch. Both are widely traded.

Generally, yes. A fluted white-gold bezel sits above a smooth steel bezel in the same size.

Selling a Datejust? See . Buying one? Browse .

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